{"id":1777,"date":"2021-04-14T07:00:00","date_gmt":"2021-04-14T10:00:00","guid":{"rendered":"https:\/\/naoseiinvestir.com\/?p=1777"},"modified":"2021-04-21T13:27:16","modified_gmt":"2021-04-21T16:27:16","slug":"o-que-significa-buy-and-hold","status":"publish","type":"post","link":"https:\/\/naoseiinvestir.com\/index.php\/2021\/04\/14\/o-que-significa-buy-and-hold\/","title":{"rendered":"O que significa buy and hold?"},"content":{"rendered":"\n
\"Buy<\/figure>\n\n\n\n

J\u00e1 ouviu o termo buy and hold? Quem investe em a\u00e7\u00f5es para o longo prazo costuma utilizar este termo, sobre o qual vamos conversar agora.<\/p>\n\n\n\n

Buy and hold<\/h2>\n\n\n\n

O termo buy and hold vem do ingl\u00eas e significa comprar e segurar<\/strong>. A ideia \u00e9 que, ao adquirir a\u00e7\u00f5es de empresas s\u00f3lidas e com bons fundamentos, voc\u00ea deve segur\u00e1-las, ficar com elas por um longo tempo, de modo a se beneficiar da evolu\u00e7\u00e3o do neg\u00f3cio e do crescimento do capital investido ao longo dos anos.<\/p>\n\n\n\n

O termo tem estrita liga\u00e7\u00e3o com o conceito de “holder”, que \u00e9 o investidor de longo prazo.<\/p>\n\n\n\n

Sugest\u00e3o de leitura: O que \u00e9 um holder?<\/a><\/p>\n\n\n\n

Buy and hold parece f\u00e1cil, mas n\u00e3o \u00e9<\/h2>\n\n\n\n

O conceito \u00e9 extremamente simples. Entretanto, simples \u00e9 diferente de f\u00e1cil. <\/p>\n\n\n\n

A ideia \u00e9 de adquirir bons neg\u00f3cios, boas a\u00e7\u00f5es, com mentalidade de s\u00f3cio. Voc\u00ea compra a\u00e7\u00f5es para mant\u00ea-las, carreg\u00e1-las com voc\u00ea ao longo do tempo. Quando a Bolsa est\u00e1 subindo, \u00e9 muito f\u00e1cil: afinal, quem n\u00e3o gosta de ver seus investimentos crescerem? O problema \u00e9 nas grandes quedas.<\/p>\n\n\n\n

A\u00ed \u00e9 que fica dif\u00edcil.<\/p>\n\n\n\n

Quando v\u00eam as crises e a Bolsa despenca 30, 40, 50%… \u00e9 a\u00ed que o buy and hold \u00e9 testado. A tend\u00eancia \u00e9 de que, no longo prazo, as cota\u00e7\u00f5es acompanhem os lucros da empresa. Ou seja, se a empresa \u00e9 s\u00f3lida e lucrativa, ela tende a dar bons retornos no longo prazo. Entretanto, no curto prazo, tudo pode acontecer. Isso porque o humor do mercado \u00e9 afetado de diversas formas e os pre\u00e7os das a\u00e7\u00f5es v\u00e3o pra cima e pra baixo.<\/p>\n\n\n\n

No curto prazo tudo pode acontecer<\/h2>\n\n\n\n

Se voc\u00ea se deixar influenciar pelas varia\u00e7\u00f5es de curto prazo, \u00e9 muito poss\u00edvel que venda as suas a\u00e7\u00f5es justamente quando elas est\u00e3o no fundo do po\u00e7o. Meses depois voc\u00ea pode se dar conta que era s\u00f3 deixar elas quietinhas l\u00e1 que os pre\u00e7os se recuperariam. E mais: as grandes quedas s\u00e3o oportunidades para continuar comprando boas a\u00e7\u00f5es. Afinal, se s\u00e3o empresas s\u00f3lidas e lucrativas, por que n\u00e3o comprar?<\/p>\n\n\n\n

Ali\u00e1s, empresas s\u00f3lidas e lucrativas s\u00e3o justamente aquelas que tendem a atravessar crises e a se manterem consistentes no longo prazo. Assim, n\u00e3o se engane: o buy and hold pode parecer f\u00e1cil, mas \u00e9 bem longe disso. Nas grandes quedas \u00e9 necess\u00e1rio bastante resist\u00eancia psicol\u00f3gica para n\u00e3o vender as a\u00e7\u00f5es com preju\u00edzo, porque todos est\u00e3o falando que o mundo vai acabar. No final, o mundo geralmente n\u00e3o acaba.<\/p>\n\n\n\n

Diversifica\u00e7\u00e3o<\/h2>\n\n\n\n

Para se proteger de si mesmo, evite colocar na Bolsa um capital muito alto, que vai tirar o seu sono. Desse modo, diversifique<\/strong>. \u00c9 mais f\u00e1cil voc\u00ea passar ileso pelas grandes quedas se voc\u00ea tiver 25% do seu capital em a\u00e7\u00f5es do que se voc\u00ea tiver 100% em a\u00e7\u00f5es.<\/p>\n\n\n\n

Sugest\u00e3o de leitura: A import\u00e2ncia da diversifica\u00e7\u00e3o<\/a><\/p>\n\n\n\n

Assim, diversifique entre ativos e entre classes de ativos. Isso diminui o risco total da sua carteira de investimentos e te proporciona mais paz. Al\u00e9m de prover mais resili\u00eancia para voc\u00ea atravessar crises, sem vender suas a\u00e7\u00f5es justamente quando voc\u00ea deveria continuar comprando bons ativos.<\/p>\n","protected":false},"excerpt":{"rendered":"

J\u00e1 ouviu o termo buy and hold? Quem investe em a\u00e7\u00f5es para o longo prazo costuma utilizar este termo, sobre o qual vamos conversar agora. Buy and hold O termo buy and hold vem do ingl\u00eas e significa comprar e segurar. A ideia \u00e9 que, ao adquirir a\u00e7\u00f5es de empresas s\u00f3lidas e com bons fundamentos, […]<\/p>\n","protected":false},"author":1,"featured_media":1778,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[41],"tags":[83,64,30],"class_list":{"0":"post-1777","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-renda-variavel","8":"tag-buy-and-hold","9":"tag-longo-prazo","10":"tag-renda-variavel","11":"czr-hentry"},"yoast_head":"\nO que significa buy and hold? - N\u00e3o $ei Investir<\/title>\n<meta name=\"description\" content=\"O buy and hold \u00e9 um dos termos mais utilizados pelos investidores de longo prazo. 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